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MarketingSports & Fitness6 months2024

Kinetic Sports

SEO + content strategy that drove 187% organic growth

Kinetic Sports
+187%
Organic Traffic Growth
over 6 months
94%
First-Page Rankings
of target keywords
+127/mo
Monthly Organic Leads
from 12/mo to 139/mo
-9k €/mo
Paid Ad Spend Reduction
reinvested in coaching staff

Challenge

Kinetic Sports had exceptional coaches and a flagship facility — but almost no organic digital presence.

Our approach

We conducted keyword research across 2,400+ terms in the sports performance space.

Solution

A 6-month content and SEO program with technical SEO fixes, 24 long-form articles, and local SEO.

Gallery

Content performance
Organic traffic growth chart
Training facility
Facility photography for content

Tech stack

Ahrefs
WordPress
Google Search Console
Six months ago we were 100% dependent on paid ads. Now organic is our top lead source.
James Tierney
Owner, Kinetic Sports Performance

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